Web Design & App Development
Your Online Presence,
Built to Work.
beautifully crafted. intentionally built.
A custom website, a lead magnet app, or both — designed from scratch for solopreneurs, coaches, consultants, and creatives who are ready to show up properly online.
What I Build
Choose your starting point.
Every project is different. Some clients need a full website. Some need a custom app to grow their list. Some need both. Here’s how I can help.
Custom Website
A beautifully designed, custom-coded website that actually represents you — not a template someone else already has.
- Custom brand design system (colors, typography, feel)
- 5–8 pages built from scratch
- Mobile responsive throughout
- Contact forms and SEO foundation
- Blog setup if needed
Lead Magnet App
A custom diagnostic tool, quiz, or calculator that captures leads, delivers value, and works while you sleep.
- Custom quiz or diagnostic logic
- Scored results with personalized output
- Fully branded to match your identity
- Mobile responsive and ready to embed
- Integrated into your landing page
Website + App Bundle
The full picture — a custom website paired with a lead magnet app that brings it all together into one cohesive, launch-ready presence.
- Everything in Website + Lead Magnet App
- Fully integrated design system
- Lead magnet landing page included
- Launch-ready from day one
- Full project documentation handed off to you
Real Work. Real Results.
A look at what’s possible.
Here’s a recent project that shows exactly what a website and lead magnet app look like when they’re built with intention.
Case Study
Girl Power Finance
girlpower.finance + app.financialmenopause.net
Patricia Ross is a financial coach for midlife women. She needed an online presence that matched the boldness of her brand — and a custom diagnostic tool to grow her list. We built both from scratch.
- 8-page custom website with a full brand design system
- Custom Financial Menopause™ Checkup diagnostic app
- Lead magnet landing page integrated into the site
- 4 published blog posts with hero images
- SEO foundation — schema markup, sitemap, OG tags
- Mobile responsive throughout
“Testimonial from Patricia coming soon — she’s already sharing the site with her network and sending referrals.”
— Patricia Ross, Girl Power Finance
Why Work With Me
You’re not just hiring a builder.
You’re hiring someone who holds your vision, catches the details, and doesn’t hand you a mess to clean up at the end.
Brand Vision Holding
I understand your voice, your audience, and what you’re building. Every decision — color, copy, structure — is filtered through that lens, not just what looks good on a template.
Design Judgment
With 25+ years as a professional designer and creative, I know when something doesn’t feel right — and I’ll say so. You get an opinionated creative partner, not a yes-machine. I build for my own brands too — the Midlife Clarity Finder and NomadFlow are products I designed and launched myself, so I know this process from the inside out.
Scope Clarity
I’ll ask the right questions upfront so we both know what we’re building and why. No scope creep surprises. No “that’s extra” conversations mid-project.
Clean Handoff
When we’re done, you get full documentation of what was built, how it works, and what to do next. You’re not dependent on me to keep the lights on.
You Stay Out of the Weeds
You never have to deal with the messy iterations. I handle the back-and-forth, the problem-solving, and the “why isn’t this working” moments so you don’t have to.
A Creative at the Wheel
With 25+ years as a professional designer and creative, I bring a trained eye to every decision. This isn’t just technical work — it’s craft. And it shows up in the finished product.
Investment
Simple, transparent starting points.
Every project is scoped individually, but here’s where we start so there are no surprises.
Lead Magnet App
A standalone custom diagnostic tool, quiz, or calculator — fully branded and ready to embed.
Starting investment
- Custom logic and scored results
- Personalized output for each user
- Fully branded to your identity
- Mobile responsive
- Landing page integration
Website + App Bundle
The full picture — a custom website and lead magnet app built together as one cohesive presence.
Starting investment
- 5–8 page custom website
- Full brand design system
- Custom lead magnet app
- Lead magnet landing page
- SEO foundation
- Mobile responsive throughout
- Full project documentation
Custom Website
A beautifully designed, custom-coded website that represents your brand without borrowing someone else’s template.
Starting investment
- 5–8 pages built from scratch
- Custom brand design system
- Blog setup if needed
- Contact forms + SEO foundation
- Mobile responsive throughout
Ready to show up properly?
Let’s spend 30 minutes talking about what you’re building and whether I’m the right person to help. No pitch. No pressure. Just a real conversation.
Free 30-minute call · No obligation · Currently accepting 2–3 new projects